Bang & Olufsen announces new partnership with the Cronulla Sharks


30 June 2017 - Bang & Olufsen is proud to announce a new NRL partnership as the official premium audio-visual partner of the Cronulla Sharks.

The partnership will be both the Club’s and the NRL’s first with a luxury brand, and will focus on connecting the brand with new audiences.

“This is an excellent opportunity for Bang & Olufsen to engage with the Sharks members, fans and the wider NRL community,” said Brian Man, Managing Director of Audio-Visual, Emerald Group Investments.

 Sharks CEO Lyall Gorman is thrilled to welcome Bang & Olufsen into the Club’s corporate family.

“Our Club prides itself on innovation and tradition, as do Bang & Olufsen who are an icon of performance and design excellence, making this partnership the perfect fit for our two organisations.

“We look forward to the next two years and know that this association will develop into a long, rewarding and mutually beneficial partnership,” Gorman added.